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February 1-3, 2010

SIA On Snow Demo


Following the Snow Show, SIA will host the first international On-Snow Demo & Free Ride Fest at Winter Park Resort and Devil's Thumb Ranch on February 1-2, 2010. Being an inaugural event for the SIA Show, the alpine and snowboard demos will take place at Winter Park while the Nordic demo will be held at nearby Devil's Thumb Ranch, which maintains a world class Nordic center. The event will be held in conjunction with WWSRA (Western Winter Sports Representatives Association) and the Rocky Mountain Demo, which has an extensive history of hosting on-snow demos for reps and retailers in the active sports industry. We are working with CCSAA (Cross Country Ski Areas Association) for the Nordic demo.

More than 100 brands are expected to be at the On-Snow Demo giving hardgoods buyers the first opportunity to test the industry's newest skis, snowboards, boots and tools seen at the Show in the environment they were intended – on snow. 

Online registration will open next week. When registering for the Show, you will also be given the option to register for the On-Snow Demo and/or the Free Ride Fest. Be on the lookout for updates and learn more at siasnowshow.com.

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Winter Park Resort is Colorado's longest continually operated ski resort featuring over 3,000 acres of award-winning terrain including groomers, terrain parks, bumps, steeps, trees, and most definitely deeps. Last season, Winter Park Resort received 378 inches of snow much in part to its ideal location amidst the Rocky Mountains. Just 67 miles northwest of Denver, Winter Park Resort is the closest major destination resort to Denver International Airport and offers its guests an abundance of activities and events for the young and the young at heart. © 2009 Winter Park Resort, CO